Client: Channel Seven
Art Direction: Jamie Carbery (Channel Seven) / Adam Rolfe (Trovato Design)
House Rules was a new addition to the reality renovation genre beginning its first season in 2013. While with Trovato Design I was involved with 5 seasons of artwork for the show. Like most of Channel Seven’s campaigns, House Rules always covered outdoor, transit, press and online. For 2017’s season they needed a vector logo illustrated to look like a 3D render, yet able to be scaled up to whatever size they required. It was a fairly involved process, but I eventually created something that they were extremely happy with.
Initial retouching and key art was created by Electric Art, and at Trovato Design we would re-comp and adjust artwork to suit the end product.